A Digital Activist, Writer and Consultant.
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Most trades businesses don't have a service problem...
They Have a Lead Generation Problem.
If you’re relying purely on referrals and inconsistent word-of-mouth…
you’re leaving thousands of dollars in missed jobs on the table every single month.
I help trades & service businesses generate consistent quote requests through Facebook & Google advertising designed specifically for local businesses.
So instead of wondering:
“Where will my next job come from?”
…you’ll have a predictable flow of daily enquiries, quotes + onsite Inspections coming into your business
CASE STUDY
How a Local Trades Business went From Chasing the Next Job... To Generating 2,800+ Enquiries Annually
BACKGROUND
Clean Seal Stone Care is a Melbourne-based Stone Restoration Company specialising in services including:
● Paver Cleaning & Sealing
● Tile Cleaning & Polishing
● Benchtop Restoration
● Stone Repairs
When I first started working with Clean Seal Stone Care, the business was still in its early stages.
The owner, Aaron, was operating as a sole contractor — leasing an old rundown van and hiring equipment on a day-by-day basis just to complete jobs.
At the time, new work was coming in sporadically through:
● Google My Business Profile
● Gumtree Classifieds
● Word-of-Mouth Referrals
CHALLENGE
Like many trades businesses starting from scratch, one of the biggest challenges was inconsistency.
Some weeks there would only be 1–2 jobs booked in. Other weeks there would be no work at all.
The business was heavily reliant on word-of-mouth referrals, Gumtree classifieds, and people randomly discovering the business online — making lead flow unpredictable and difficult to scale.
At the same time, Clean Seal Stone Care was competing against larger, more established companies with stronger branding, bigger teams, and an existing customer base.
At the time, the business had very little branding, a minimal online presence, and no real marketing system in place to consistently generate enquiries or properly showcase the quality of the work.
CHALLENGE
Clean Seal Stone Care is a Stone Restoration Company based in Melbourne specialising in services including:
● Paver Cleaning & Sealing
● Tile Cleaning & Polishing
● Benchtop Restoration
● Stone Repairs
When I first started working with Clean Seal Stone Care, the Owner was a contractor who was leasing an old rundown van to operate from, and leasing equipment on a per day rate.
He was booking sporadic jobs using:
● Google My Business Profile
● Gumtree Classifieds
● Word-of-mouth
Managing a successful Instagram Account is a full-time job on its own — and you already have a business to run.
Posting, reels, captions, stories… Who has time for all of it?
Lucky for you, that’s my specialty. I handle the strategy, content and engagement so your socials finally start pulling their weight.
Here’s what that looks like:
🔥 ATTRACT
Get your brand in front of thousands of new eyeballs every month with viral-reels, scroll-stopping posts + strategies that make people say, “Wait… who is this brand?!"
💞 CONNECT
Turn casual scrollers into loyal fans with content that feels human not corporate. I’ll help you spark conversations, nurture real relationships, and keep your audience coming back for more.
💰 CONVERT
Because followers don’t pay the bills... customers do! I’ll help you turn engagement into income with content that builds trust and makes buying feel like the obvious next step.
Receipts? Oh, I’ve Got Plenty...
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From Zero Followers to $20K+ Months
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Started with a dream and a WiFi connection
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Built a 6-Figure global Online Coaching brand organically using Facebook + Instagram
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Sold $27-$297 courses and $5K Coaching Packages
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Built a Deck Restoration Brand from Scratch
(Fully Booked in 60 Days!)
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Created the brand, website and offers myself
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Hired + managed 3 contractors
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Fully booked in under 2 months — thanks to Facebook + Google Ads magic
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Proof that great marketing even makes deck sanding sound sexy
Head of Marketing – Clean Seal Stone Care
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Turned a niche trade biz into a marketing powerhouse
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Ran $150K+ in Google, Facebook + Instagram campaigns
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Generated 2,500+ enquiries and quotes yearly
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Marketing so smooth, it should’ve been buffed and sealed too
Digital Marketing Strategist - Systems For Business
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Consulting with Business Owners + Coaches ready to scale beyond $20K+ months
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Helped them build streamlined lead generation systems that brought in dream clients on autopilot
Head Lecturer – MBA Digital Marketing School
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Trained aspiring Digital Marketers how to build lead generation systems for local service-based businesses
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Taught FB + IG ads, sales funnels, email marketing, copywriting
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Helped hundreds of students get real results for local busineses
Head of Marketing - Life Force Events
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Sold out 48+ live events across AUS + NZ
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Managed $150K+ in ad spend and packed every room
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Created campaigns that made people say “I need to be there!"
Let’s take your Instagram from “meh” to OMG, who runs this account?!🔥
Whether you want to grow your reach, attract more customers or finally get consistent with your content — these packages are designed to take social media off your plate (while still keeping it authentically you).
MOMENTUM
$1000 p/month
Comprehensive Socia Media Audit: Pin point what needs fixing and create an action plan of what needs improving
Brand Discovery & Competitor Analysis: Understand your niche, competitors and what your ideal clients/customers really want
Monthy Trend Research for Viral Reels: We'll find what’s trending in your niche so your content gets seen, shared and has the best chance of going viral.
4 Scroll-Stopping Posts per week(Reels, Carousels & Images) crafted to grab attention, engage your audience and turn followers into paying clients.
3 Strategic Stories per week designed to build connection, keep your audience engaged daily, and drive more inquiries, DMs +sales.
Video Editing & Graphic Design: We'll create high-quality visuals designed to stop thumbs and get noticed.
Captions That Convert: We write the captions that accompany your post that engage, connect and spark action from your audience.
Content Calendar & Posting Plan: We plan, organize and implement your posting schedule so you'll never have to worry about when or what to post again!
Monthly Performance Report: We'll keep you updated with the analytics so we can track performance and see what's working.
30 Minute Monthly Strategy Call: Discuss performance, share ideas and plan for upcoming promotions.
Unlimited Email Support: Need changes, ideas, or quick assistance? Reach out anytime and we’ll be there to support
**For businesses that start strong then…
vanish for weeks (we’ve all been there!) This package gets your socials back on track with consistent, scroll-stopping content that keeps your business visible, relevant + top of mind.
GROWTH
$1250 p/month
Comprehensive Socia Media Audit: Pin point what needs fixing and create an action plan of what needs improving
Brand Discovery & Competitor Analysis: Understand your niche, competitors and what your ideal clients/customers really want
Monthy Trend Research for Viral Reels: We'll find what’s trending in your niche so your content gets seen, shared and has the best chance of going viral.
5 Scroll-Stopping Posts per week(Reels, Carousels & Images) crafted to grab attention, engage your audience and turn followers into paying clients.
5 Strategic Stories per week designed to build connection, keep your audience engaged daily, and drive more inquiries, DMs +sales.
Video Editing & Graphic Design: We'll create high-quality visuals designed to stop thumbs and get noticed.
Captions That Convert: We write the captions that accompany your post that engage, connect and spark action from your audience.
Content Calendar & Posting Plan: We plan, organize and implement your posting schedule so you'll never have to worry about when or what to post again!
Monthly Performance Report: We'll keep you updated with the analytics so we can track performance and see what's working.
30 Minute Monthly Strategy Call: Discuss performance, share ideas and plan for upcoming promotions.
Unlimited Email Support: Need changes, ideas, or quick assistance? Reach out anytime and we’ll be there to support
*For businesses ready to grow their audience, boost engagement and increase their in-store and online sales volume.
ELEVATE
$1500 p/month
Comprehensive Socia Media Audit: Pin point what needs fixing and create an action plan of what needs improving
Brand Discovery & Competitor Analysis: Understand your niche, competitors and what your ideal clients/customers really want
Monthy Trend Research for Viral Reels: We'll find what’s trending in your niche so your content gets seen, shared and has the best chance of going viral.
7 Scroll-Stopping Posts per week(Reels, Carousels & Images) crafted to grab attention, engage your audience and turn followers into paying clients.
7 Strategic Stories per week designed to build connection, keep your audience engaged daily, and drive more inquiries, DMs +sales.
Video Editing & Graphic Design: We'll create high-quality visuals designed to stop thumbs and get noticed.
Captions That Convert: We write the captions that accompany your post that engage, connect and spark action from your audience.
Content Calendar & Posting Plan: We plan, organize and implement your posting schedule so you'll never have to worry about when or what to post again!
Monthly Performance Report: We'll keep you updated with the analytics so we can track performance and see what's working.
30 Minute Monthly Strategy Call: Discuss performance, share ideas and plan for upcoming promotions.
Unlimited Email Support: Need changes, ideas, or quick assistance? Reach out anytime and we’ll be there to support you.
*When you’re done playing small and ready to become the business everyone’s talking about. Elevate takes your visibility, sales + strategy to the next level!
90 DAY ROADMAP
$2000
One Time Payment
60-Minute Strategy Call: Deep dive into your brand, audience, and goals to create a tailored content strategy that drives real results.
Comprehensive Socia Media Audit: Pin point what needs fixing and create an action plan of what needs improving
Brand Discovery & Competitor Analysis: Understand your niche, competitors and what your ideal clients/customers really want
Trend Research for Viral Reels: We'll find what’s trending in your niche so your content gets seen, shared and has the best chance of going viral.
90 Scroll-Stopping Posts (Reels, Carousels & Images) + 90 Stories: Crafted to grab attention, engage your audience and turn followers into paying clients.
Captions That Convert: We write the captions that accompany your post that engage, connect and spark action from your audience.
Content Calendar & Posting Plan: We plan your posting schedule so you'll never have to worry about when or what to post again!
30-Minute Content Review Call: I’ll walk you through your 90-day plan so you know exactly how to post with clarity and confidence.
*The 90-Day Roadmap gives you a custom Content Strategy and
3 Month Posting Plan so you know exactly what to post, when to post and how to sell—minus the minus the guesswork.
How much money are you leaving on the table?
If you’re a Business Owner and your social media accounts post sporadically or have no real strategy, you’re leaving a ton of sales (and dream customers) on the table every single week!
Even a small, quiet account can miss out on thousands of dollars per week because your posts aren’t reaching new people, engagement is low and there’s no system to turn scrollers into buyers.
With me as your dedicated Social Media Manager creating strategic, scroll-stopping content for your boutique, your Instagram and Facebook can become consistent sales machines — bringing in new customers every single week.
That’s anywhere from $2K–$20K+ extra per month or $24K–$240K+ per year simply by turning your Instragram & Facebook into beautiful, revenue-generating channels for your boutique.
You bring the business...
I'll bring the buzz.
If you’re looking to get your Business seen by thousands — this is where it starts👇
Right now I’m looking for 5 business to be a part of a Case Study Group — where we’ll work together over the next 90 days to grow your audience, attract more customers and boost both in-store + online sales.
My goal is simple:
To create druel worthy results that make future clients say I want that!"
Social media is constantly changing—and I want to work closely with a small number of businesses that are serious about growth so we can test, optimize and scale the strategies are generating the biggest reach and engagment now across Instagram.
If you’re ready to:
🔥 Post Viral Reels that skyrockets your reach + gets your business
in front of thousands of new eyeballs every month
🔥 Build an audience of followers that love (and buy) your clothes + accessories
🔥 Finally see your content convert into consistent in-store and online sales
Then this is your sign to click the button below
+ book a FREE Discovery Call with me.
On the call we'll go over the details of your business, the
challenges you're facing and what are your future goals...
And based on that I'll share with you the best content strategies
you can use to grow your audience, boost engagement
+ generate more in-store and online sales.
And if at the end of the call...
You want to join the Case Study group — you can
If not all good...
You're still going to get a killer content strategy to implement.
All Rights Reserved. Chelsea Miladinovic. 2026.